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RIR taps WWE marketer for promotional campaign

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RIR taps WWE marketer for promotional campaign

By alley - May 2, 2017, 10:06 AM ET

Richmond International Raceway was in need of an advocate. Paul Heyman happens to make a living being such an individual.The sharp-witted and bombastic advocate for the current WWE Universal champion Brock Lesner, Heyman also runs a viral marketing agency, Looking 4 Larry, alongside business partner Mitchell Stuart. The two were...

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